Designing a new web app

Project layers discussed below:

  • Introduction and goals
  • Scope of what I should do
  • Preliminary sketching
  • Principles, standards, and targets
  • Wireframes / mockups / prototypes
  • Flows
  • Customer and non-customer validation
  • High fidelity
  • Adapting to new information and goals
  • Adapting to team changes and workflow
  • Refining experiences
  • Transition strategy

Introduction and goals

Scope of what I should do

Preliminary sketching

Principles, standards, and targets

Wireframes / mockups / prototypes

Flows

Customer and non-customer validation

  • User-aware studies — focus groups, usability testing
  • User-unaware studies — a/b tests, navigation and mouse tracking

High fidelity

Adapting to new information and goals

Adapting to team changes and priorities

Refining experiences

Transition strategy

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Experience Designer

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Hoby Van Hoose

Hoby Van Hoose

Experience Designer

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